Sunday, September 25, 2011

Composing Business Messages

Why is audience analysis so important in choosing the direct or indirect pattern
of organization for a business message?

Any organization big or small that requires writing business messages needs to know its readers.
It is important to analyze the audience receiving the message. When preparing the message, one needs to anticipate the audience’s reaction to the ideas and frame of the message accordingly.

 There are two patterns of communicating the message, direct and indirect pattern.  In the direct pattern, the main idea or good news of the message come first; one expects the audience to be pleased and interested; on the other hand, if one expects the audience to be uninterested, displeased or perhaps hostile, it is preferable to use the indirect pattern, with the main idea or unpleasant news following an explanation and evidence.

                               





        

Friday, September 9, 2011

Why is writing in a natural, conversational tone difficult for many people?

September 9, 2011

Critical Thinking pg. 45 Chapter 2

Writing in a natural, conversational tone is not difficult; however, many people who are not used to writing or are not well educated, tend to unconsciously write sloppy, unprofessional.  With the increase use of instant messages, e-mail, many people do not want to take the time to complete sentences, instead, they utilize abbreviations, slang, sentence fragments and overuse expressions.  
Some writers are too casual, others are overly formal; nevertheless, professional conversational tone can be achieved by improving proper writing skills. To project a professional image, we must strive to use a warm, friendly tone that sounds professional and mature.  We are not perfect, but we can strive for perfection in the workplace.